Hektik.cc - Rotterdam, Netherlands
Hektik.cc is a design minded, playful kids brand. All products are locally produced with much love and care in the The Netherlands. Hektik.cc delivers high quality designs with high standards of socially responsibility and a sustainable production process.
The fun-loving, quirky Hektik.cc brand was founded by Dutch and Austrian designers Gaudi Hoedaya and Ursula Wurzinger. Their inspiration transpired from a period in 2005 when the standard toddler’s apparel was ruled by light-blue, lime-green and pink. With a mutual desire to create a new kind of baby clothing with more character and playfulness, Hektik.cc was borne.
All prints are designed, hand-printed or hand-pressed in The Netherlands, all in sweatshop-free environments, some by the artists themselves. This idea quickly grew into a whole range of stylized but instantly recognizable animal characters that adorn their products, now available not only for babies but also for kids and the young at hearts.
When Gaudi & Ursula started Hektik.cc they pictured a brand that not only delivered high quality design but also met a high standard of social responsibility and sustainability throughout the whole production process, on every chain, from the realisation of the product through to purchase. Joy and fairness plays an integral part and is woven into the brand ethos.